As creatives, we're dedicated to crafting remarkable stories and experiences that act as a catalyst for building stronger relationships — both for brands and their consumers.
Howler Brothers is an outdoor brand from Austin, TX. that makes apparel and gear designed for surfing, fishing, paddling and the good things that come with these pursuits.
In 2018, I helped capture the viby-ness of the brand in a piece that could be used as a tool for on-boarding new staff and ambassadors. Our strategy and creative teams put together a very limited edition record that came in gin clear vinyl. It communicates the brand story and all of its eccentricities. The record was made on an old fashioned lathe and the cuts came out great. The tracklist is private but you know it was bitchin.
Creative team: Chris Barnard, David Kampa, Eric Erickson Strategy: Kristin Axelson, Elle Pace Account director: Andrea Cruz Prod Artist: Robert Stolusky